We help small businesses and early stage start-ups get to their next level of growth.

We provide tailored growth strategies and end to end marketing services that are proven to work.

Our Services Include

    • Paid Advertising - Social Media and Google Ads

    • Organic Search / SEO

    • Email Marketing

    • Influencer Marketing 

    • Integrated Marketing

    • Online Presence

    • Public Relations

    • Branding

    • Growth & marketing strategy 

    • Fractional CMO/CRO

    • Go to market strategy

    • 1:1 Advisory

    • Team assessments & restructures

    • Strategic Partnerships

    • Co-Marketing Partnerships

    • Sponsorships

    • Business Development

    • Marketing Partnerships & Collaborations

    • Influencer Marketing

    • Marketing technology & automation

    • Marketing and business audits 

    • Data reporting and analysis

    • Dashboard and data process set-up

Our Clients Include

Consumer tech, events, fashion, entertainment/film, travel, non-profit, wellness, children’s brands, publishing, wine & beverage, lifestyle brands, home decor, ed-tech, online communities, online education and more.

About Us

HEW Consulting was established by marketing leader, Tracy Massaro in 2017. After repeatedly hearing from Founders and CEOs who were not getting their marketing needs met, she launched HEW to provide end to end marketing strategy and services for small to medium size businesses.

Why Work With Us

  • Check Mark Marketing Agency with Proven Success

    Proven Track Record

    We have a proven track record of accelerating revenue growth of established companies across various industries; achieving triple-digit growth for many clients.

  • Hand Shake Marketing Agency with Integrity Trust

    Integrity and Transparency

    Most importantly, we deeply care about our clients and their success. We value transparency and integrity above everything else. Our commitment to these principles defines our relationships and drives our results.

  • End to End Marketing Agency Digital Marketing

    End to End Marketing

    We are comprehensive marketers, mastering all aspects from branding to performance marketing channels. As digital marketing diversifies, it becomes challenging for Founders and CEOs to ensure they have the right strategy and team.

  • Light Bulb Strategic Business and Marketing Plans and Insights

    Strategic Business Insights

    Unlike traditional marketing agencies or consulting firms, we go beyond just marketing. We take a holistic approach by assessing your entire business to quickly identify obstacles and uncover the best opportunities for profitable growth. 

What Our Clients Have To Say About Us

  • "Excellent listeners and extremely adept at cutting through to the core issues and formulating a strategy. A pleasure to work with."

    Norman

    VP of Business Development, Epic

  • "HEW provided valuable guidance on marketing decisions and brand strategy. They also successfully launched multiple marketing initiatives and helped to manage our paid channels."

    Emily Clifford

    COO & Co-Founder at Piccolina

  • "Tracy is a true professional who always has her client's best interests in mind. She is a trusted confidante and focuses on results."

    Hank Reinhart

    CEO, Sabavi Home

  • “Tracy is whip smart, highly analytical and shows great pride in her work.”

    Jennifer Barnhart

    Growth Marketing Consultant, Shutterfly

  • "HEW has valuable experience and deep expertise in every marketing channel and discipline."

    Hank Reinhart

    CEO, Sabavi Home

  • "HEW has been instrumental for our growth. They are highly analytical and offer key marketing insights to help identify new channels for us and they get things done seamlessly. "

    Trisha Roy

    CEO, Barn & Willow

  • "Tracy is smart, creative, passionate, drives for results, great to work with - exactly who you want on your team."

    Sam Faillace

    VP Partner Marketing, Shutterfly

Meet Our Founder

​Tracy Massaro is a ​seasoned ​marketing leader and strategist ​ with 20 years of consumer marketing experience.  She has worked with hundreds of companies ​ranging from small businesses to early stage startups and established companies. Prior to starting HEW and her consulting business, she worked at Meta as a Client Partner managing the Airbnb & Lyft partnerships and was a Sr Director of Marketing at Shutterfly. 

In 2017 she started HEW to make an even greater impact and help small businesses and early stage companies reach their goals. Since then, she has partnered​ with CEOs​ and Founders to accelerate growth​ and return on investment consistently achieving double-digit growth across a range of industries.

Tracy was born and raised in Northern California and now resides in the San Francisco Bay Area.

Ready To Grow Your Business?

Fill out the form below to book a free 30-minute call and start transforming your marketing strategy.

hello@hewconsulting.com

San Francisco, CA

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